jm ;ïË_-¢µðSÒ2§ò1ųUÄÿ¨L£Look for the OP_RETURN data and there you will see the raw data that comprises that post or action. Also the protocol is laid out here:
https://memo.cash/protocol
https://whatsonchain.com/tx/01ad07859e9423d01bec3242023e308dc84671067538684e1596d9fbcaa4f307